Inspiring Conversations with Lazar Favors of EVERYDAYIMOK!

Today we’d like to introduce you to Lazar Favors. 

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I am what some would call a serial entrepreneur, I call myself a Legacy Liaison. I started my t-shirt company RJR Custom tees in early 2001 and I continued to create several streams of income through partnerships, relationships, and unwavering courage. 

Rjr Custom Tees helped create Everydayimok.com (a positive brand apparel) Everyday IMOK! has a simple montra ” You are exactly what you tell yourself… 

Everyday IMOK! would allow me to develop and cultivate my mindset, establish the principles and willingness to pursue the dreams and opportunities I believe I could accomplish. 

Belief, Sacrifice and Discipline, and focusing on my chief aim everyday! would put me in a position not only to attain the things I want in my life but to 

understand that you become what you think about. 

I believe 100% in myself Therefore I AM! 

I eventually made up my mind to pursue and do all the things I believe I could do, in the professions and arts that I love. 

My wife Marshalle Favors has been tremendously supporttive and who is also Co.founder of two Film Festivals Detroit Trinity Film Festival (16years) Detroit Black Film Festival (3 years) and our Production Company Trinity Films Entertainment Group.

I am the Libations Beverage Director Partner @YumVillage Afro-Caribean Eats with owner and Chief Villager Godwin Inhentuge, Curator of The first ever in Michigan “Taste Black Spirits” (an event that supports, spotlights and brings awareness to African American Beer, Wine & Spirit brands. )

I am the Michigan Legacy Liaison for Uncle Nearest Premium Whiskey, Duke and Dame Salted Caramel Whiskey, and LS Cream Liqueur all three are African American-owned Spirit brands.

Executive Artist Development Program Director for Biltmore Entertainment in Detroit, for Entrepreneur owner of Duo Restaurant Lounge Will Smith.

Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
It has not been a smooth road nor has it been easy, but it is worth it! Staying the course no matter what life puts in front of you.. To high to climb? get a ladder but stay the course.

I realized that you only can stop you… so I pushed thru and continued the journey and kept building.

I struggle with trying to balance everything with personal life and business, but with morning meditation and daily family time with my wife and daughter Riley, makes it more enjoyable.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Everyday is a positive brand apparel that transcends Race, Age, Gender, Religion & Culture. 

We offer T-shirt, hats, Sweatshirts, jackets, and wristbands for the whole family. 

Our IMOK! brand reminds us that no matter the circumstances, conditions, or situations. YOU ARE EXACTLY WHAT YOU TELL YOURSELF! You are what you think. 

Thru the IMOK! brand we’ve created” Good Feel personal affirmative everyday montras”. 

i.e. Magnificent everyday 

Fantastic everyday 

Terrific everyday, brilliant everyday and 100 ➕ more… 

With our products you can literally brighten your day and some many others that come in contact with you thru out you day #every day. 

What do you like and dislike about the city?
I love everything about Detroit it is filled with so many talented people, the music, the art, and our HUSTLE!

#detroit everyday (also a product of IMOK!) 

If there is something I dislike I guess it would be… 

I wish we did more as a whole for our homeless community. 

Contact Info:

• Email: [email protected]
• Website: https://linktr.ee/TFEG21
• Instagram: everydaimok
• Facebook: everydayimok
• Other: https://www.facebook.com/detroitblackfilmfest

Image Credits
Precious Media
Glenn Kujansuu