Today we’d like to introduce you to Brandon LaFontaine.
Hi Brandon, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I fell into SEO and PPC marketing through an unlikely path. I was let go from my role as a Family Pastor after I applied for a Senior Pastor position at a different church. Once the administration found out I had applied elsewhere, they decided to let me go.
Fortunately, I landed at a marketing agency that trained me in the key principles of SEO. After coaching and creating digital strategies for over 70 clients, I realized I could offer these services to clients directly. I began to network among my peers and look for small businesses that needed help getting found online. Though I started out working for next to nothing, I was able to create dramatic results quickly. That success opened the door for more and more opportunities.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
In terms of delivering results, the road has been incredibly smooth. I’ve had clients experience ‘growing pains’ because the results came so fast. One client actually lost an administrator who quit because she wasn’t prepared to go from answering 2 calls a day to 15 calls a day! That same client eventually told me they had their best quarter in 25 years.
The struggle hasn’t been the work itself, but rather the perception of the industry. It is difficult to explain the value of SEO without sounding like a salesperson or, frankly, a conman, because so many businesses have been burned before. The difficulty is walking the line between explaining the technical value of SEO—which can make people’s eyes glaze over—and proving that I operate with integrity in an industry known for cutting corners.
As you know, we’re big fans of Rabid SEO. For our readers who might not be as familiar what can you tell them about the brand?
Rabid SEO is a digital marketing agency based in Howell. We specialize in SEO, Paid Ads, and Web Design specifically for local service businesses—think dental practices, mechanics, and counseling centers.
What sets us apart is the balance of technical precision and aggressive results. The SEO industry is often full of smoke and mirrors, but we pride ourselves on fixing the complex technical issues that others miss. For example, we recently took over a counseling center that had hidden geo-targeting conflicts. Once we fixed the code, they saw a 71% surge in traffic and doubled their patient leads in a single quarter.
I am most proud of the efficiency we bring to our clients. We don’t just spend money; we optimize it. We recently managed the strategy for a national conference, where we generated over 77,000 conversion events and helped them achieve a sold-out event—all while they cut their ad spend in half.
Whether it’s tripling lead volume for a local auto shop or helping a national event sell out, we want readers to know that Rabid SEO doesn’t just chase results; we hunt them down.
What were you like growing up?
I grew up in a small farming community in the middle of nowhere, Indiana. My closest neighbors were actually my grandparents, who lived a quarter-mile down the road. I was a pretty typical kid—I loved reading and watching Batman and Ninja Turtles at home, but I would jump at any chance to get outside and play sports with my friends.
Pricing:
- We start with a free analysis to determine what is actually possible before quoting a price.
- Pricing is customized to fit each client’s specific goals.
Contact Info:
- Website: https://rabidseo.com/
- Facebook: https://www.facebook.com/people/Rabid-SEO/61581384084685/#
