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Exploring Life & Business with Lauren Echols of Brlaun

Today we’d like to introduce you to Lauren Echols.

Hi Lauren , we’d love for you to start by introducing yourself
Brlaun was founded by myself and best-friend Brittany. Sharing a love for high elegant style, Brittany and I decided to take our careers into the online retail industry. We started selling shoes and accessories, and now offer clothing and style consultations. Combining my High Street Runway Fashion Sense and Brittany Chic Runway Style we developed Brlaun. We did not originally think we would open an online fashion website that is now maturing into a Career Women Fashion Guide. The company is now four years old and we are very excited to see what is to become. Our dream is to deliver great customer service for Woman on the move through fashion under a new retail platform.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Running a minority small business online with your best friend has struggles. We face financial struggles, sometimes one person may feel like they are doing more than the other, but we have created a system that is currently working great. Convincing someone to purchase from your business online can be very challenging. Whenever we develop problems we create solutions for the next quarter, this has been extremely beneficial for our brand,

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Brlaun is the fashionista child of Best Friends Brittany and Lauren. The two Metro Detroit career ladies have been able to merge streetwear and chicwear under one platform, specializing in selling to woman on the move and style consultation services. We are known for selling quality products at reasonable prices and offering personal interactions with our customers to ensure they are receiving all that is needed with there look. We are most proud that we can offer a service that is affordable and can be worn in style for the decade. Our dream goal is to deliver a great online shopping experience for the business woman on the move. We want everyone to know that we want to keep each woman to stay in style beyond the trend.

Do you have recommendations for books, apps, blogs, etc?
Luxury Lifestyle is a book And story book podcast has been a huge resource

Contact Info:

  • Email: brlaunstyle@gmail.com
  • Website: brlaun.com
  • Instagram: brlaun
  • Facebook: brlaun
  • Twitter: brlaun


Image Credits

PSJM Photography

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