Community Highlights: Meet Karey Casto-chrin of HOPATHEKAREY

Today we’d like to introduce you to Karey Casto-chrin

Hi Karey, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
My Journey to Revolutionizing Pain Relief and Beauty
In 2017, I stumbled upon the extraordinary potential of Humulone, a terpenoid-rich compound found in the heart of the hop plant. This groundbreaking discovery led to the creation of HopHead Apothekarey, later evolving into the Hopathekarey umbrella brand. My initial focus was on developing hemp-free pain topicals, which became the foundation of my “secret sauce” – the AlphaBeta topicals.
A Strategic Pivot and Expansion
To further refine my research and findings, I put the original concept on hold. During this time, I developed an entire aesthetic collection, including:
BulletProof Mineral Cosmetics: A high-performance, mineral-based line
Liberty Skincare: A freedom-inspired, nourishing skincare range
These collections launched on Broadway in 2023, catapulting me to global recognition.
Resurrecting the AlphaBeta Topicals
Fast-forward to 2024, I revived the AlphaBeta topicals, now ready to pitch to a panel of esteemed investors, including Kevin Harrington from Shark Tank, on the inaugural season of Pitch Your Way to the Top. This television series is set to air in late September.
The Breakthrough: Blew Ice Pain Topical
Following the pitch, my pain topical, Blew Ice, has experienced unprecedented success, with remarkable testimonials pouring in. You can find these innovative products at my WestWood mall storefront, with an upcoming online launch on my website.
Furthering My Entrepreneurial Journey
In addition to Pitch Your Way to the Top, I spent 7 intense days in Tulsa, Oklahoma, filming The BLOX, an entrepreneur reality show. This immersive experience pushed me to new heights, and I’m excited to continue my education in March at the prestigious BLOX Graduate School. I’m eager to apply the lessons learned and further drive my brand’s success.

We all face challenges, but looking back would you describe it as a relatively smooth road?
The Uncharted Path
If I’m being honest, the road to building Hopathekarey has been far from easy. My brand’s journey is not for the faint of heart. It’s a story that often shocks people, and I’ve faced my share of skepticism. In a crowded market where everyone wants a skincare company, I’ve had to fight to stand out.
Overcoming Obstacles
Living in a society where the status quo is often preferred over innovation, I’ve encountered numerous challenges. From self-doubt to external criticism, there have been times when it seemed like the odds were against me. However, I’ve persevered, driven by my passion for revolutionizing pain relief and beauty.
Resilience and Determination
Through the struggles, I’ve discovered my inner strength and resilience. I’ve learned to embrace the unconventional path, leveraging my unique experiences and perspectives to fuel my brand’s growth. It’s been a wild ride, but I wouldn’t trade it for the world.
The Reward
Today, as I see my products making a real difference in people’s lives, I know that every obstacle was worth overcoming. The journey has been long and arduous, but the reward is worth it – a brand that’s truly changing the game.

Thanks – so what else should our readers know about HOPATHEKAREY ?
Welcome to Hopathekarey: The Ultimate “Feel Good” Brand
At Hopathekarey, we’re dedicated to empowering individuals to live their best lives, starting with radiant skin and a vibrant spirit. Our comprehensive brand offers:
Nourishing Skincare: Effective, natural products for a glowing complexion
Soothing Topicals: Targeted solutions for pain relief and wellness
Holistic Lifestyle Guidance: Personalized styling tips, unique workout routines, and wellness practices to elevate your daily life
Experience the Hopathekarey Difference
Visit our store or website to discover:
Locally crafted giant hula hoops for a fun, dynamic workout
Ayurvedic healing practices to balance body and mind
Inspiring content and expert advice to uplift and educate
Join the Hopathekarey Community
Embrace a journey of self-care, self-love, and empowerment. Let us guide you in unlocking your full potential, starting with healthy, radiant skin. Together, let’s rise and shine!

Is there a quality that you most attribute to your success?
Unapologetically Unique: The Hopathekarey Difference
At Hopathekarey, we proudly stand out in every way, fostering an inclusive environment where everyone feels welcome. We save judgment for pitch time, embracing individuality and celebrating diversity in all its forms.
Our Unwavering Commitments
Clean Beauty & Topicals: Harnessing the power of nature for effective, gentle products
Made in the USA: Supporting local communities, with rare exceptions from trusted Amazon partners
Destination Shopping Experience: A curated haven for holistic wellness, education, and empowerment
Inclusive Excellence
Hopathekarey is dedicated to:
Diversity & Representation: Reflecting the beauty of all individuals
Comfortable Shopping: A judgment-free zone, where everyone feels at ease
Expert Guidance: Knowledgeable staff and resources for informed choices
Experience the Hopathekarey Difference

Pricing:

• AlphaBeta Topicals $25 to $35
• Skincare Regimens starting at $25
• Ready to wear fashion starting at $20

Contact Info:

• Website: https://Hopathekarey.com
• Instagram: Instagram.com/hopathekarey
• Other: tiktok.com/@hopathekarey