

Today we’d like to introduce you to Dana Anderson
Hi Dana, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
My fitness journey began on August 24th 2012 @830am when I walked in to take my first pure barre class and as they say the rest is HISTORY! After taking my first pure barre class I knew this entire lifestyle was what I wanted to be a part of and exactly what was missing from my life! I was an X-ray technologist full time had 2 daughters, a home and essentially never considered I would ever do anything else in life career wise until pure barre. Not only did this one single class shift my entire perspective surrounding group fitness, but in addition it lit my entrepreneurial fire that I didn’t even know was inside of me! As soon as that 1st class was over my new goal was to fully submerge myself into this new fitness lifestyle 100% with hope that one day I could teach this amazing brand I already loved so much and maybe one day own a pure barre studio of my very own! Fast forward my dreams ultimately came true in 2014 where since I have owned a few studios, became a certified pure barre instructor and have loved every single second of it! There is nothing like being a part of someone’s fitness journey and working to provide them with the motivation they need to move their bodies and feel amazing’! Ultimately people are my passion and pure barre was the catalyst that connected the dots, started my entrepreneurial journey and has given me some of the best years of my life!
We all face challenges, but looking back would you describe it as a relatively smooth road?
For me “the devil is in the details” and what gets me the most frazzled, however I learned over time to delegate, delegate, delegate And even today I’m still working towards this. As a business owner it’s a challenge at times to delegate certain tasks to your employees as we feel it can be easier and faster to do most of it ourselves. Over time I found that working to do it “all” myself is what quickly lead to burn out which didn’t do anyone any favors!
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
I am the owner and Instructor at a fitness studio called pure barre located in Brighton. Michigan! Pure barre is a franchise that started in 2006 and to date has over 700 + studios located all over the United States and in Canada! Pure Barre is a group fitness class that works all of the major muscle groups in your body all in only 55 minutes! We work the entire body in class however are known for toned arms, abs, thighs and glutes! We use small isometric movements, utilizing the ballet barre for stability, fun upbeat music and we are LOW impact so it’s easy on the joints which means everyone can do pure barre! Ages 16-100 women and men are all welcome and we offer 1st classes absolutely FREE! To redeem your 1st free class simply call the studio or email to get started it’s just that simple!
Can you talk to us a bit about the role of luck?
I am a firm believer that you get back 10-fold in life from what you put into it and I do believe that everything happens for a reason in the right timing. Because of these mottos I don’t believe “luck” has had anything to do with where I am in life today. I believe that because I have always been a good human being, given my all in all situations, worked hard and been kind to others that good things happen to good people 🙂
Pricing:
- 1st class with us is FREE! From there we have many different packages and pricing for all budgets! I could write down all of our prices here today, but if you are new to pure barre and haven’t even taken a class yet those numbers wouldn’t be relevant or hold any value right? What I will say is that packages are $79 and up and we do offer special discounts for healthcare, teachers, seniors, military and more!
Contact Info:
- Website: [email protected]
- Instagram: @purebarrebrighton
- Facebook: Pure barre Brighton
- Youtube: @purebarrebrighton9255
- Other: TikTok @purebarrebrighton