Check Out Kelly Hume’s Story

Today we’d like to introduce you to Kelly Hume

Hi Kelly, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I started my crafting business endeavor in 2019. After attending several shows with varying degrees of success, I realized that I could address some of the recurring issues I observed. My first planned event was scheduled for March 14, 2020. However, due to Covid shut downs, it had to be postponed and relocated to October 2020. Subsequently, I organized a few more events at the Lansing Mall in December 2020, utilizing a large vacant store space.
In 2021, I expanded my operations to include the Woodland Mall in Grand Rapids, the Grand Traverse Mall in Traverse City, and the Meridian Mall in Okemos. By 2022, I began collaborating with my community and a local church to manage smaller-scale events. Currently, most of my shows are held at the Meridian Mall and within my community.
Unfortunately, due to increased rent, I hosted my final show at Woodland Mall last weekend on March 15, 2025. I have several upcoming events scheduled at the Meridian Mall, starting next weekend on March 29, 2025, and continuing into the fall.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Hosting shows has certainly presented its challenges. The first show was canceled due to the onset of the COVID-19 shutdown, which led to navigating the new landscape of crafting events. Adhering to all rules and regulations from venue, state, and federal laws became a priority. Securing appropriate insurance proved to be a complex task as well. Initially, I was unaware of the extensive details required to host successful shows. Ensuring that vendors are properly set up for success and striving to provide them with the best experience remains a key focus. Despite some setbacks, I am committed to doing my best at all times.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
When running the event planning business, it is important to gather comprehensive information from vendors and venues to ensure the best possible outcome. Each year, I review the successes and shortcomings of the business and strive to address any issues. If a show experiences low attendance or sign-ups, I consider rescheduling to avoid repeating these problems. The goal is not just to generate profit, but also to support vendors in their business endeavors.
From my experience, each show varies significantly; one year may be successful for all, while the next may only benefit a few. What sets this approach apart is the dedication to assisting vendors with table setups, merchandising, and recommendations for other shows and organizers. This support aims to guide vendors towards finding the right customer base, even if it means suggesting different avenues. Some may view this as detrimental to repeat business, but it has proven effective in fostering positive relationships and lifelong friendships. God has blessed me with this outlook and will continue to be a core aspect of the business strategy.

How do you think about luck?
I don’t believe luck plays a role. I feel blessed by God, who has guided me through tough times and made me stronger. Kindness is more effective than selfishness. Good vibes you put out will return to you, and the same goes for bad vibes.

Contact Info:

• Instagram: kellyhumeeventsllc
• Facebook: https://www.facebook.com/kellyhumeeventsllc