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Meet Toni Porter of Jax|Co. by Jaxon Porter

Today we’d like to introduce you to Toni Porter. 

Hi Toni, so excited to have you on the platform. So, before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
Jax|Co by Jaxon Porter started as an anti-bullying apparel line for my son Jaxon Chandler in 2017. More recently the company was revamped and rebranded to also include business consulting and company branding. Jax|Co by Jaxon Porter has a brand partnership & collaboration with Toni’s Collection. 

Our goal is to help other business owners showcase their business and present themselves professionally to their customers. When I first started the entrepreneur journey, I could have used more guidance and advice. There weren’t many resources available in 2012 that were local, where I could develop a real business relationship with. So Jax|Co. has filled that void for many small business owners. 

Jax| Jaxon Porter specializes in business consulting, and company branding. We have branding, coaching, consulting, and printing services available.  Jax|Co. has also partnered with Toni’s Collection to Scent Brand candles for any occasion. We create a unique vision for each and every customer. 

I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been a fairly smooth road?
It has been pretty decent road for Jax|Co because it is an extension of our parent company, Toni’s Collection. I’ve learned to adapt new techniques by continuous research and analyzing the business market. 

Alright, so let’s switch gears a bit and talk business. What should we know?
What sets us apart from others is the in-depth relationships we build with each client. We love guiding our clients on their business journey by advising and providing the tools needed to be successful. We are proud to be knowledgeable in our field and able to help others. 

We all have a different way of looking at and defining success. How do you define success?
Success, for me, will always be about making a difference in other people’s lives. If I know that my work has helped someone, that’s success. 

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