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Meet Demarick “Ledge” Culpepper.

Today we’d like to introduce you to Demarick “Ledge” Culpepper.  

Hi Demarick, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I became a Podcaster & Streamer professionally in 2018. A friend of mine who was an owner of a league for the genre I was into gave me the push to take my casual chat room talk into a business. His name is the legendary Owe Wesson. The genre in hip hop I cover is very niche. It is called Battle Rap. Competition on who can insult who, the best. A point of reference would be the film 8 Mile, starring Eminem. As a Podcaster, I breakdown how the matchups went and my thoughts on who got the better of the other in that matchup.  

Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
For the most part, it’s been smooth. The grind is the beauty and fun part for me. Starting from the bottom, purchasing equipment, networking, and trying to develop a supportive community is always tough at first, but I believe consistency wins out.  

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I’m a professional Podcaster & Streamer for a company named Caffeine Tv. It’s a bit similar to Twitch but in my opinion, more diverse. I specialize in being a media member for a genre in hip hop known as Battle Rap. I host pre-shows on my channel for special events and have fans call-in shows and interviews with the professionals in our culture.  

I’m very proud that I built a community where the love is organic, and I wasn’t forced upon them, they chose me, and I’m forever grateful. We have great relationships outside of the shows, and that’s very important to me.  

What sets me apart I believe is those previously mentioned relationships I’ve formed with my supporters. They’re with me every show, I see them on all of my other social networks, and we truly have a good connection outside of me just providing Battle Rap content for them.  

Any advice for finding a mentor or networking in general?
Honestly, I think a mentor finds you. The networking process can be extremely beneficial of course but also be aware of how much information you provide. As a creative, ideas and plans are the foundation of the brand, and sharing those with the wrong ppl could be costly. You just have to use good judgment and read ppl as best as you can. 

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