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Check Out Shayla German’s Story

Today we’d like to introduce you to Shayla German. Them and their team share their story with us below:

Elysian Hair Lounge LLC. Is a minority and women-owned small salon base business. We are here to provide people of all race and ethnicity enhance self-care and confidence through hair growth products. Due to the lack of natural hair products with quality ingredients, we made a luxury hair care product that are specifically formulated for all hair textures, which adds growth. Our products are ECO & Vegan Friendly, Cruelty-Free, Silicone Free, and Sulfate Free. We are Elysian Beauti Brand Inclusive haircare. 

A single mother from Pontiac, Michigan. In 2020 when the pandemic began a lot of companies let go of their employees. Shayla was one of them after finally climbing to a manager role after over 10 years of service to this company she was let go. Shayla felt like someone just came and pull a rug from underneath her after building such success. This started a spark in her that lead her to creating Elysian Beauti Brand. After months of research and trial and error in her kitchen she created her first product and the hair care line grew from there. 

Shayla has realized money circulation in the black community is critical to a community’s potential for economic mobility. More money in circulation means higher financial stability and potential for economic growth. This is the Importance of Supporting Black Businesses. To have higher money circulation, Black communities need to reinvest their money into Black businesses. But how can we do so if we don’t own business ourselves? You become an entrepreneur. You start your own business this will help generate wealth and allow you to pass it to the next generation. This is exactly what Shayla plans to do in the community where she grew up. 

Goal is to create a company with jobs that empowers single and teen mothers to become business owners toward creating generational wealth. Through teaching financial literacy can bridge milestones that lead to economic advancement through entrepreneurship. 

We all face challenges, but looking back would you describe it as a relatively smooth road?
It has not been an easy road at all. Funding for any new business is rough. Shayla funded her business from working long hour and days. After applying for seven grants and not begin successful. Shayla biggest struggles have been increasing brand awareness and getting funding to support the growth of her business. 

Can you tell our readers more about what you do and what you think sets you apart from others?
Hair Stylist, Beauty Educator, Microlink Master, Mentor Coach, and all-around Beautyprenuer, Shayla German is the founder of Elysian Hair Lounge LLC. From this company she created a hair care line called Elysian Beauti Brand. A hair care line created to help multiple hair textures across the globe. Shayla is known for styling and maintaining hair on a multitude of textures since 2006. Shayla is most proud of accomplishing success while dealing with adversity. What sets Shayla apart from others is her ability to be resilient. 

Can you talk to us a bit about the role of luck?
I don’t agree with being lucky I agree with being blessed and having favor. I’ve watch my family and friends make mistakes and not have the best of luck some say. From observation, I have learned to transform bad luck per se or not making good choices into good fortune by learning from others and my own mistakes and experiences. 

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