Today we’d like to introduce you to Denisse Lopez.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
My name is Denisse López; I’ve always been passionate about healthy eating and fitness. In 2019 My husband Carlos López and I were able to take my passion to a business level when we acquired our brick and mortar. Thanks to our primary investor, my mother, Claudia Avila. We opened the shop in April 2020 when only 10 people maxes were allowed in one place at the same time due to covid. Although many businesses were closing down because of Covid, I felt it was the best time for me to share my passion for health with my community. The mission of the business is to provide healthy and affordable food and drinks while remaining sustainable. To promote the shop, we hired Fitness instructors and hosted free classes for our guests. Soon we also became a business startup for a lot of folks through hosting community markets, pop-ups, events, and more! For many, it was their first time selling their products. Throughout the time we were open, we partnered up with Dianne and Theodis Brown. We became a team of 4 and dedicated all of our time to making the business grow. In December of 2021, we became part of Help Kitchen, which is a program created to help families with free meals. Help kitchen pays us to give the families free meals! It has been such a blessing for us to become part of such a wonderful program. Thanks to Help Kitchen and all of our amazing customers, we have been able to grow a little faster as well as being able to invest in equipment that we needed. Today, we keep striving to spread the knowledge on the benefits of healthy eating, eco-friendly, mental health, business startups, fitness classes, art showcases, recycling, and community love.
We all face challenges, but looking back, would you describe it as a relatively smooth road?
It’s been pretty smooth due to the positive reaction of our community. I would say, so far, the winters have been a little rough since we generate more revenue when we use our backspace area for events or workouts during the warm weather. Thankfully, we were able to invest and set up a big tent. Heaters were donated by Motor City Street Dance Academy; We Are Culture Creators and Gallery Club Detroit. (Non-profits from Detroit)
Appreciate you sharing that. What else should we know about what you do?
I am a dance and fitness instructor and am passionate when it comes to all of the wonderful benefits of healthy Whole Foods. I love feeding my husband and 2 boys healthy food and now my community. I instruct free Fitness classes 2-3 times a week. Since acquiring the shop, I have become a social media influencer as well, which I really love and enjoy! I also run all of the marketing for the shop on many different platforms of social media. Once I opened the shop, I also became a community organizer, creating all kinds of free events for the community.
What does success mean to you?
Since my mission is to highlight and inform people of the wonderful benefits of eating healthy, working out, having a positive mind, and taking care of the planet, I feel successful every day when one of our guests or women or men from my fitness classes tell me that I have helped them become healthier. It is amazing and so reassuring that I am on the right track! That the business that my husband helped me build is working! I feel successful every time I am able to help someone become healthier and manifest a more positive life and when raising awareness of recycling.
- Lemonades $6
- Smoothies $7
- Wraps and sandwiches $8
- Salads $7-$10 bucks
- Vending $5-$30
- Instagram: The_michigansqueezestation
- Facebook: The Michigan Squeeze Station