Today we’d like to introduce you to Brittany Mobley. Them and their team share their story with us below:
Brittany is the leading partner and Public Relations Specialist of Culturit Public Relations + Design Co., formerly known as Bmobley Media Relations. She received her bachelor’s degree from The University of Memphis and her master’s degree in Public Relations from Full Sail University.
Brittany has worked as a public relations practitioner since 2016. She has secured several media placements, including Fox 2, WXYZ, Crain’s Detroit Business, The Michigan Chronicle, and several others.
After being in the industry and struggling to find helpful mentors, and resources and also landing a decent-paying role in the communications industry, she decided to create a small organization to help bridge the gap between entry-level and veteran publicists. Brittany created Young People in PR in 2018. With this organization, she was able to plan events in Detroit, Atlanta, and Washington, D.C. During these events, millennial and entry-level PR pros were able to meet well-known veteran publicists in their city and create relationships that have helped them advance in the industry.
Brittany is a self-taught graphic and web designer with over 12 years of experience using Adobe Photoshop, Illustrator, and JavaScript. Since 2014, Brittany has worked with several corporate companies, that has allowed her to expand her skillset to obtain clients on her own. Her work history includes General Electric, Gift of Life Michigan, Detroit Development Fund, and The Association of Women in Communications, among others.
Brittany currently serves as a liaison between businesses and their visual and strategic messaging for their brands foundation, preparing them to potentially obtain public relations representation. With this expertise, Brittany has been able to lead her business, Culturit PR and Design Co., into a six-figure brand. In addition to Brittany running her business full-time as a publicist and designer, she also works as a media relations specialist at Eastern Michigan University, securing placements to benefit the overall brand of the University.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
It hasn’t been a smooth road. Some of the struggles are the reason I’m able to hold on to my go-getter mentality. I’ve been with mentors who had no interest in helping me. Finding my first job was a bit difficult, and being able to secure clients had also been a challenge in the past. However, I decided to keep going and trust myself in the process. With a lot of hard work and diligence, I improved my craft. I had to find avenues that allowed me to make mistakes and learn from there, which included working with mentors, and college professors, obtaining my degree, and a lot of networking.
Thanks – so what else should our readers know about Culturit Public Relations and Design Co.?
Our niche for giving the media something to brag about is our passion. With a full-service media relations and design focus, we aim to lay your brand’s foundation first – then, we turn things up a notch with public relations strategies. We partner with brands in the community advancement, lifestyle, food, and beverage industries.
We craft your brand’s position to make an impact right from the start. We put in the work to make sure your brand is seen by those who can make an impact on your business. Public relations isn’t sales; it’s a strategy to raise awareness that ultimately increases your brand sales – when done right! Long-standing relationships and key contacts at national and regional media outlets are at the reach of our expertise. Our pitches push through the clutter. Our strategies increase the relevance of your story by customizing media messages and pitch points to align with the media.
Our services to publicize your brand include:• Media message research and development
• Press release and pitch writing
• Media Outreach
• Editorial coverage development across all media platforms
What’s next?
My plans for the future it to transition back into full-time entrepreneurship and go into brick-and-mortar. I am looking forward to preparing and securing more independent contracts for my agency.
Pricing:
- $4,500/mo. starting retainer price for large businesses
- $2,500/mo. starting retainer for small businesses and independent talent
Contact Info:
- Website: www.culturitpr.com
- Instagram: www.instagram.com/culturitpr
Image Credits
https://melissadouglasco.com/
