Today we’d like to introduce you to Trisha Shaheen.
Trisha, we appreciate you taking the time to share your story with us today. Where does your story begin?
Woods and Waxes began as a hobby. I took a few woodworking classes to satisfy my curiosity and gradually started creating things on my own, with no intention of turning it into a business.
Raising a large family didn’t always give me the luxury of choosing a job I loved; instead, I made career decisions based on what our family needed. Over the last few years, I reached a point in my life where I no longer wanted to wake up and go to an office every day. I wanted my work to reflect who I am as a creative person and to find fulfillment in working hard toward something that would do more than simply pay the bills.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
When I started Woods and Waxes, I had no idea what obstacles I would face. Of course, there was the learning curve of the craft itself, but that has been the enjoyable part. Discovering a new technique or developing a new idea is energizing and that excitement often fuels the next project.
One of the biggest challenges has been determining the most effective marketing avenues for building a client base and increasing brand recognition. Attending art fairs throughout the state has been a great way to make connections, gain exposure, and meet new people. However, there are many out-of-pocket expenses associated with participating in art fairs that I did not anticipate, which made that path more challenging than expected.
Over time, I learned that exhibiting in art galleries can be a more accessible route once those relationships and connections have been established. Ultimately, growing the business has been about finding the right balance and making thoughtful decisions about how best to market and expand Woods and Waxes.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
My focus is on using live-edge wood to create functional art, including tables, trays, lazy susans, clocks, candelabras, and other handcrafted pieces. My goal is to preserve the natural character and beauty of each piece of wood while transforming it into something that becomes a unique and meaningful part of the customers’ home. I want each creation to be a one-of-a-kind piece of functional art that can be enjoyed, used and displayed for years to come.
What would you say have been one of the most important lessons you’ve learned?
The most important lesson I have learned on this journey is to trust myself and have faith in my abilities. One of the greatest challenges for many artists is recognizing the value and beauty of their own work. I have had to learn to step out of my own way, silence my self-doubt and acknowledge the quality, craftsmanship and creativity that go into each piece I create.
That confidence has not come easily, but it has been essential to my growth as both an artist and a business owner.
Contact Info:
- Website: https://Www.woodsandwaxes.com
- Instagram: @woodsandwaxes
- Facebook: @woodsandwaxes
