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Exploring Life & Business with Lisa Krantz of VIBE Dance Academy

Today we’d like to introduce you to Lisa Krantz.

Hi Lisa, so excited to have you with us today. What can you tell us about your story?
*Started teaching dance lessons over 35 years ago in my parent’s basement
*Have been teaching in Rochester since 1997
*9 years as the Business Director at a local dance academy where she substantially expanded the business
*opened VIBE Dance Academy in 2021
*Lisa’s dance career evolved with training, competing and instructing at local dance studios
*Her repertoire includes acrobatics, ballet, conditioning, contemporary, hip-hop, jazz, lyrical, musical theater, pointe, tap, stretching and strength training
*She has been instructing in-studio within the tri-county area for over 26 years and thoroughly understands the functionality of various dance programs and the overall dance industry
*Lisa continues to judge for competitive, professional, pom, recreational competitions and auditions
*She has performed professionally domestically and internationally
*Lisa is an advocate of promoting strong technique while keeping class time challenging, enjoyable and interesting. She attends classes to maintain flexibility, choreography and technique

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
*No, it has not been a smooth road, in 2019 I had a business partner who was stealing lying and didn’t have the same morals and ethics as I did
*The business dissolved and I opened VIBE Dance Academy!
*In 2023 I faced 2 types of cancer, for almost 2 years had 25 chemotherapy sessions a major surgery and launched another business in the medical field to help others facing a similar struggle
*My friends, family and VIBE Dance Academy kept me going! I would not be here today without them all!

Alright, so let’s switch gears a bit and talk business. What should we know?
*VIBE offers quality dance training in a positive & uplifting environment
*VIBE Dance Academy is a studio located conveniently in the heart of downtown
Rochester, Michigan
*high-quality dance instruction & training
*We offer recreational, showcase, and competition teams for all ages in classes ranging from Ballet, Contemporary, Hip-Hop, Jazz, Lyrical, Pointe, Pom, Tap and more
*Our staff encourages students to be positive towards themselves, other teammates and competitors
*Every day is a chance to learn something to better yourself and encourage teammates

We’d love to hear about how you think about risk taking?
*It is a risk to open a business on your own
I was 100% confident in the staff, the students and the families
*No risk, no gain
*Work hard play hard, You can do hard things – 2 VIBE mottos!

Pricing:

  • Recreational for season approx $550
  • Troupe for Season approx $2500
  • Company for season varies btwn $2500-$7000
  • Experience for season Priceless
  • Team Building and life lessons for season Priceless

Contact Info:

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