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Rising Stars: Meet John Smithwick of OKEMOS

Today we’d like to introduce you to John Smithwick

Hi John, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I have been in the mattress business for more than 25 years. The company I worked for had filed bankruptcy. A few weeks later Covid hit. Everything was shut down. I found temporary work at various places. Nothing seemed to be a good fit. I was talking with my wife and we decided together that I would open my own store. Part of that decision led me to write out a business plan with the help of the SBDC Small Business Development Center. With my business plan in hand I was able to secure financing to get started. I resigned from my employer at the time and hit the road running.

The first stop was to book a flight to Las Vegas and attend the mattress market that is held there twice a year. I was able to make connections and filled out all kinds of paperwork to become a vendor of their products. I then shopped for a space. I came across the Meridian Mall, signed a lease & opened my store. I have now entered my second year of business. This has been quite the journey. I wouldn’t trade it for anything.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The biggest struggle that I had was deciding which models of mattress to start with. There are so many varieties and brands to choose from. I decided to pick the brands that would send me customers from their websites. I am a very unique mattress store. I carry “Bed in a Box” I have what the customer sees on the internet that they are not able to try. Carring the right mix of these mattresses can be a struggle.

Appreciate you sharing that. What else should we know about what you do?
I was the kid that sold everything door to door. Candy, flowers, wallets, Christmas cards. It was only natural that I would start a career of selling things in a retail setting, 20 years in shoes and 20 plus years in furniture, clothing, vitamins just to name a few. I have always been in customer service and I truly enjoy helping people with their needs. I like to smile and show kindness. I also do my own store layouts to maximize the space for selling the products that I offer.

We’d love to hear about any fond memories you have from when you were growing up?
My mom was the cook at a summer camp for 2 weeks every year. My dad ran the concession stand. I loved working the stand with my dad. Selling the pop, candy & chips. This was the start of my customer service career.

Pricing:

  • I match the online pricing of all of my vendors. This levels the playing field for the customers.

Contact Info:

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